Which cryptocurrency exchange company is opening a regional head office in Dubai?

Could you please clarify which cryptocurrency exchange company is planning to set up a regional head office in Dubai? I'm curious to know more about their plans, including any potential benefits they may bring to the region, as well as any potential challenges they may face in establishing themselves there. Additionally, I'm interested in learning about their overall business strategy and how this move fits into their long-term goals. Could you provide any insights into the company's background, reputation, and market position?