I'm trying to figure out how loyalty is calculated. Is it based on purchase frequency, amount spent, or some other criteria? I need to understand the methodology behind loyalty calculation.
5 answers
Thunderbolt
Sat Dec 07 2024
Customer loyalty is a crucial metric for businesses, often measured by the customer retention rate (CRR).
DigitalWarrior
Sat Dec 07 2024
The CRR provides valuable insights into how many customers a business has been able to retain over a specified period of time.
Dario
Sat Dec 07 2024
To calculate the CRR, businesses use a specific formula: ((E-N)/S) x 101.
Valentino
Fri Dec 06 2024
In this formula, 'E' stands for the number of customers at the end of a particular time frame, such as a week, month, or quarter.
CryptoGuru
Fri Dec 06 2024
Additionally, 'N' represents the number of new customers acquired during that same period, while 'S' signifies the total number of customers at the start of the time frame.