Cryptocurrency Q&A
What is cost per opportunity?
What is cost per opportunity?
InfinityRider
Mon Jan 06 2025
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7 answers
1604
I am trying to understand the concept of cost per opportunity. Could someone please explain what it means and how it is calculated?
7 answers
Federica
Wed Jan 08 2025
The costs incorporated in calculating CPO encompass various expenses related to attracting new customers.
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charlotte_wilson_coder
Wed Jan 08 2025
Marketing and advertising expenses are significant components of CPO, as they involve costs associated with promoting the business.
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Michele
Wed Jan 08 2025
Sales team salaries also contribute to CPO, as the sales team is crucial in converting leads into customers.
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Luca
Wed Jan 08 2025
Cost per opportunity (CPO) serves as an indicator of a business's expenditure to acquire each new highly qualified potential customer.
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Lucia
Wed Jan 08 2025
Other expenses related to attracting new business, such as event sponsorships or public relations activities, are also factored into CPO.
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